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Latest news and insights on consumer behavior in the offline world

Scanalytics at Retail's Big Show 2016

Posted by Rolando Kahn on 1/15/16 5:39 PM

2.0-SoleSensor-Corner.pngWe’re showcasing our SoleSensor 2.0 at this year’s National Retail Federation (NRF) conference January 17-20 at New York City’s Jacob K. Javits Convention Center. “Retail’s Big Show” brings together thousands of retail professionals from all corners and offers opportunities to learn from the best minds in the industry, multiple collegial networking events, and is complete with a giant expo hall filled with technologies and solutions for retailers to explore.

The SoleSensor platform uses smart floor sensors to captures in-store foot traffic and deliver actionable insights on customer behavior. Retailers can monitor and understand in-store events such as average number of customers entering or exiting the store at any given time, or examine shopper interest in certain products through strategic placement in front of displays. The smart mat’s daisy-chain together, allowing retailers to grid out entire spaces and capture the complete path-to-purchase in-store.

Co-Founder and COO, Matt McCoy, will be attending NRF next week to meet with strategic partners and demonstrate the floor sensor platform’s capabilities to interested retailers. “Last year was great for Scanalytics and 2016 is going to be exponentially better,” says McCoy. Schedule a meeting with him or one of our smart floor experts at Retail’s Big Show and start optimizing your space in 2016.

About Scanalytics

Scanalytics is among the top 10 fastest growing “Internet of Things” companies, measuring human behavior insights through intelligent floor sensors. The SoleSensor platform translates consumer foot traffic into actionable data through a dashboard interface for real-time and historical viewing of trends in physical spaces. Using the floor sensor technology, brands capture and analyze occupancy, traffic patterns and engagement times to increase conversions and improve ROI.

With over 38 million impressions to date, Scanalytics has deployed SoleSensors across the United States, Canada, Mexico, Europe and Southeast Asia. Learn more at: www.scanalyticsinc.com.

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