David Webber, our CTO, is setting up our SoleSensor demo as I walk into the moderately-sized conference room at the Marriott West in Madison, WI. People slowly trickle in as I set up our Scanalytics Inc. banner and brochures. Other organizations set up shop around us as attendees gradually fill up several rows of seats. The large projector screen is ablaze with the title “Verizon IoT Developer Workshops” in brilliant red text, enticing the crowd for the deviceful discussions about to take place. Adam Lamers, our Project Manager, appears at my side as we finalize the setup of our floor sensor demo. The three of us then find a spot among the crowd of engineers and techies who eagerly await the presentations.
The workshop kicks off with a quick overview of the Internet of Things and its development over the last decade. One fact I learned right out of the gate was that an estimated 50 billion “things” will be connected to the internet by 2020 (previous estimates were at 20 billion). It’s no surprise that IoT has been adopted by so many different businesses because its multiple capabilities make it applicable to many different industries. IoT’s diverse capacity and the paths it has yet to create for the tech industry is extremely exciting.
The highlight of the day for me and many others was David’s presentation. He shared a quick overview of Scanalytics, discussing our SoleSensors, floor sensor technology, and how they capture and display data through our proprietary analytics Dashboard. He went on to explain the various applications of the floor sensors, as well as some new applications we’re developing that are being sought out and quickly adopted in industries such as medical, staffing and manufacturing. The crowd listened intently, with several questions popping up along the way. This is where David’s knowledge really went from zero to sixty. He rattled off explanation after explanation of the SoleSensor’s functionality and value to not only retailers, but event and commercial spaces, something that was of high-interest to attendees. It was a great experience to watch him work and discuss the technology he so zealously develops.
The Verizon IoT Developer Workshops overall was very informative. I am not an engineer by any means, but the information Verizon presented along with their vision for the future of IoT were immensely valuable to ingest. They are truly taking things to the next level, whether it’s revamping their LTE-M networks for lower power, low bandwidth, and long-lasting support for IoT devices, or working with emerging IoT protocols such as CoAP and MQTT, Verizon is kickstarting their performance in the IoT space.
Scanalytics is among the top 10 fastest growing “Internet of Things” companies, measuring human behavior insights through intelligent floor sensors. The SoleSensor platform translates consumer foot traffic into actionable data through a dashboard interface for real-time and historical viewing of trends in physical spaces. Using the floor sensor technology, brands capture and analyze occupancy, traffic patterns and engagement times to increase conversions and improve ROI.
With over 10 million impressions to date, Scanalytics has deployed SoleSensors across the United States, Canada, Mexico, Europe and Southeast Asia. Learn more at: www.scanalyticsinc.com.