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Unlocking Crucial Insights in Retail Through the Use of Big Data

Posted by Scanalytics Inc. on 11/12/18 2:30 PM

With the growth in the retail industry comes new technology to help retailers gain a competitive edge. Big data analytics can provide retail businesses with crucial insights from transaction information to social media metrics to measure customer behavior, business success, and overall market efficiency. Here are five types of big data analytics that top retailers are already using to benefit their business.

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Topics: Big Data